The revitalization of Utoquai 55 in Zurich into a DS Automobiles showcase combines luxury, heritage, and innovation. Drawing on 'La Deesse' and the brand's history, the concept integrates fashion, design, gastronomy, and French travel art. Partnerships with Mode Suisse, Seri Wada, and Turicum Distillery GmbH enhance the project. Services include interior design, culinary experiences, event planning, and digital strategy, transforming the site into a distinguished destination reflecting DS Automobiles' values.